Tuesday, October 30, 2012
11 Celebrity Memoir Flops Of The Day
From The Daily Beast:
"Turns out, readers consider Arnold Schwarzenegger’s memoir Total Recall expendable. Despite an aggressive publicity tour, the book has sold only 27,000 copies since its Oct. 1 release, 21,000 of them in the first week. It’s not terrible—Alec Baldwin’s A Promise to Ourselves has sold only 13,000 hardcover copies since its September 2008 release, proving that even a hit TV show doesn’t guarantee literary success.
As they do almost every year, publishers have released a slew of celebrity memoirs of late, but sales have been underwhelming (with the exception of the likes of Tina Fey and Keith Richards). Some of these books may catch on in paperback or find a second life, but the general rule in publishing is that if you haven’t sold big in your first few weeks, you’re doomed.
From Snooki to Rielle Hunter, here are the biggest recent flops, with book sales data provided by Nielsen BookScan.
Waging Heavy Peace has sold 36,000 copies since its Sept. 25 release, similar to the pace of Schwarzenegger’s memoir.
Seriously…I’m Kidding has sold only 12,000 copies in paperback since Sept. 25 though her hardcover sales were stronger.
The publisher hoping for another Keith Richards sensation may be disappointed with Who I Am, the memoir of the guitarist of the legendary band The Who, has sold 18,000 copies since Oct. 8.
What Really Happened, the tell-all by the mistress of former presidential candidate John Edwards, has sold only 12,000 copies since June 22.
The Longest Way Home, the new book by the actor (Pretty in Pink, St. Elmos’ Fire and other Brat Pack films) and travel writer has sold only 5,000 copies since it was published on Sept. 18.
My Mother Was Nuts by the director (Big, Awakenings, A League of Their Own), producer, and former star of Laverne and Shirley, has sold just 7,000 copies since its Sept. 18 release.
See the rest at The Daily Beast.